Get Listening Sells

Elevate Course

Get every team member trained on the same proven system.

The Elevate program at a glance

This course is perfect if you have a few people (office managers, VAs, seasoned sales folks) answering your calls. With the Elevate course, you will get every team member trained on the same proven system—the silent art of sales - so your conversion rate stays high even as you grow. Onboard new sales staff in days, not months.

  • Includes the CRISPY Community private Facebook page
  • Includes the QuickStart Learning Program
  • Includes DISC training for customer service
  • Includes Market Research Pricing Workbook

Elevate

$5,995 / year

  • One-Year Access (5-Users)
  • Digital Sales Workbooks (5)
  • Certificates of Completion (5)
  • Personal Sales Evaluation (5)
  • DISC Training for Customer Service Excellence
  • Market Research Pricing Workbook
  • (24) Self-Paced Training & Coaching Videos
View Elevate Course

Here's what you should expect

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DISC Training for Customer Service

Our DISC Training program is designed to streamline your customer service approach by teaching you how to adapt your communication style to meet the unique needs of different personality types.

Purpose

Let's face it. We've all had those moments where we just couldn't connect with a customer. While we are warm and friendly and our southern friendly charm usually (in italics), with some callers, it just doesn't. Frustrating, right? That's where the DISC Training for sales comes in. We'll show you how to quickly evaluate the different personality types (like a pro!) and address them in a way that connects with them. It's like having a secret superpower.

What You'll Get

  • Know exactly what competitors charge for one-time, weekly, bi-weekly, and monthly cleans in your area
  • Secret shop like a pro without tipping them off
  • Spot gaps in their service you can exploit to win more bids
  • Use their weaknesses to justify your pricing with confidence
  • Turn competitive intel into talking points that close more sales
  • What's working in their sales process…and not

What You'll Learn

  • The art of DISC mind-reading (okay, not really, but close enough!)
  • Ninja-level techniques for:
  • Making awesome first impressions
  • Keeping customers coming back for more
  • Building relationships that last
  • Turning frowns upside down when problems pop up
  • Leaving customers with warm fuzzies, even when saying goodbye
  • Quick-draw responses for every personality type (no more awkward silences!)
  • The secret sauce for making any customer feel like a VIP
  • Problem-solving skills that’ll make you feel like a customer service Jedi

Elevate your customer service skills and create memorable experiences for every customer, regardless of their personality type. Join our DISC Training program and transform your approach to customer interactions!

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Market Research Pricing Workbook

Cleaning Business Market Analysis Guide

Our Market Analysis Guide is designed to empower cleaning business owners to uncover crucial insights about their local market and competition, helping you refine your strategies and boost your business performance.

Purpose

Are you blindly quoting? Do you know what your competition is charging for their one time, weekly, bi weekly, and monthly cleans? This tier includes our complete Competitive Intelligence Playbook where these questions and more are answered. We'll teach you the exact questions to ask when you call competitors, what to listen for, and how to use what you learn to close more and make more money.

What You'll Get

  • A comprehensive understanding of your local cleaning market landscape
  • Practical strategies to gather intel on your competitors without blowing your cover
  • Tailored techniques to analyze pricing, services, and customer experience
  • Tools to turn market insights into actionable business strategies
  • A step-by-step process to conduct your own professional-grade market analysis

What You'll Learn

  • The art of competitor identification (it’s like Where’s Waldo, but for cleaning businesses!)
  • Sherlock Holmes-level techniques for:
  • Scoping out competitor pricing without raising suspicion
  • Uncovering the secret sauce in their service offerings
  • Decoding their customer service playbook
  • Turning market gaps into golden opportunities
  • Polishing your own strategies based on market insights
  • Ninja-level mystery shopping skills (you’ll feel like a secret agent, minus the cool gadgets)
  • The secret formula for analyzing online presence and ratings (no complex algorithms, we promise!)
  • Data crunching skills that’ll make you feel like a market analysis superhero

Elevate your cleaning business strategy and create a market-savvy approach that sets you apart from the competition. Use our Market Analysis Guide to transform your business decisions from guesswork to data-driven brilliance!

Ready to dive in? Grab your metaphorical magnifying glass, and let’s start investigating! Your path to becoming the Sherlock Holmes of the cleaning world starts here.

Course Modules:

Module 1: Mindset

  • Lesson 1: Redefining Sales & Understanding the Salesperson’s Role
  • Lesson 2: Understanding Mindset and Internal Objections

Module 02: Selling with Emotional Intelligence

  • Lesson 1: Introduction to Emotional Intelligence
  • Lesson 2: Applying Emotional Intelligence in Sales

Module 03: Anatomy of a Buyer

  • Lesson 1: Understanding the Buyer's Journey
  • Lesson 2: Understanding the Buyer

Module 04: Value Proposition / Benefits / Advantages

  • Lesson 1: Understanding Value Proposition
  • Lesson 2: Designing YOUR Value Proposition and Advantages

Module 05: Intentional Dialogue

  • Lesson 1: Beyond Words: The Influence of Optimistic Conversations
  • Lesson 2: Words That Win: Mastering Intentional Phrases in Sales

Module 06: Questioning Techniques

  • Lesson 1: Discovering Client Needs Through Questions
  • Lesson 2: Mastering the Art of Effective Questioning

Module 07: Call Flow

  • Lesson 1: Learning Call Phases
  • Lesson 2: Closing Calls With Confidence

Module 08: Tips and Tricks

  • Lesson 1: Mastering Relational Sales
  • Lesson 2: Harnessing Buyer Psychology

Module 09: Objections

  • Lesson 1: Hearing Beyond the Words: Unraveling the Layers of Objections in Home Services Sales
  • Lesson 2: From Surface to Core: Mastering Objection Handling with the 'Listening Sells' Approach

Module 10: Trust-Based Selling

  • Lesson 1: Attuning to Trust
  • Lesson 2: Deepening Connections for Lifetime Value

Module 11: Anatomy of a Sales Call

  • Lesson 1: Laying the Foundation for Successful Sales Calls
  • Lesson 2: Advancing the Sales Call to Close

Module 12: Suggestions and Examples (Ancillary)

Upon completion of our courses, you'll recieve a Certificate Of Completion

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Learn from Experienced Sales Coaches

Our instructors are dedicated to sharing their extensive expertise to accelerate your entry into sales. They bring a wealth of experience and are eager to help you master the fundamentals quickly and effectively.


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Liz Trotter

Accountability Coach

Curious / Helpful / Direct

Liz is a dynamic entrepreneur and business strategist, the driving force behind Core Profit Builders. With an impressive track record in the business world, she has been at the helm of American Maid Service in Olympia, WA, since 1993, successfully overseeing operations as an absentee owner. Alongside her devoted husband, Tim, Liz is a real estate investor and developer who owns 120+ rentals.

As a Certified High-Performance Coach (CHPC), Liz uses her certification, along with extensive DISC training and three decades of experience in the cleaning industry, to help people at all levels “get out of their own way.” Her passion for personal growth is reflected in her voracious reading habit, with Liz devouring an average of 100-150 books per year.

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Maria Dorian

Relationship Coach

Tenacious / Empathetic / Inclusive

Maria is an approachable and laid-back entrepreneur with a passion for selflessly supporting and helping other business owners realize their dreams through growing and scaling their businesses. She teaches maid service owners how to achieve a healthy work-life balance while avoiding the stress oftentimes associated with business ownership.

Her entrepreneurial journey began in Austin, Texas, where she masterfully grew her maid service from a mop and broom to an operation with over 30 employees through 14 years. During that time, she proudly co-founded Quality Driven, a software product that helps with internal and external feedback and reviews.

Real reviews from maid business owners


Amy S. Amy S.
Dazzle Cleaning Service
Amar G. Amar G.

"Maria has been an amazing helpful advisor, sounding board, and confidant in my role as CEO at ZenMaid."

"She’s dependable, dedicated, and I can always count on her to be an advocate for the customer. She excels at all things customer service, sales, and conflict resolution. She has a way of connecting with customers and our team in a way that everyone feels heard.“I recommend Maria to anyone looking to level up their sales and customer service skills."

Zenmaid
Martha W. Martha W.

"How I really knew she could sell, was when she would have to respond to a complaint at her maid service. She could talk the angriest person down, help them see a new perspective, and bring them through to the other side of a bad situation, and still come out smelling like a rose. That’s listening and selling a solution when the stakes are high!"

Quality Driven Software
Chris W. Chris W.

"Liz works with me in a way that works FOR ME"

Alpine Maids
Brian M. Brian M.

“The system works. The growth we have had since joining is the proof. I’m in such a better spot mentally, and financially since joining up with Liz.”

KAS Cleaning Services

Ready to Stop Losing Calls and Your Hard Earned Money?

Train your sales team to book more jobs starting immediately! Whether you're handling calls solo or managing a small sales team, get the exact system that turns "I'll think about it" into confirmed cleanings.

Pick your plan below.

Mastery

$9,995 single payment

  • Unlimited Lifetime Access
  • Digital Sales Workbooks
  • Certificates of Completion
  • Personal Sales Evaluations
  • Quizzes & Assessments
  • Unlimited Users
  • DISC Training for Customer Service
  • Market Research Pricing Workbook
  • Business Office Staffing Analysis
  • (24) Self-Paced Training & Coaching Videos
View Mastery Course

Elevate

$5,995 / year

  • One-Year Access (5-Users)
  • Digital Sales Workbooks (5)
  • Certificates of Completion (5)
  • Personal Sales Evaluation (5)
  • DISC Training for Customer Service Excellence
  • Market Research Pricing Workbook
  • (24) Self-Paced Training & Coaching Videos
View Elevate Course

Basic

$2,995 / year

  • One-Year Access (1-User)
  • Digital Sales Workbook
  • Single User License
  • 24 Self-Paced Training & Coaching Videos
View Basic Course